I worked with Jeff to develop & evolve LVMH's online video strategy for several years, and consistently found him to be an expert across the digital video & streaming landscape, both from a media and creative perspective. However, his secret sauce is his ability to translate his extensive knowledge -- whether it's video best practices, the latest trends, ads research -- into a strategy that makes sense for the client he's working with. As someone who has worked in the luxury industry for the bulk of my career, this is an indispensable trait. It allowed my team to use the most effective tactics to reach new audiences in a way that drove results, while still upholding our brand principles & guidelines. Beyond that, he's a pleasure to work with, always taking a collaborative approach with our agency partners to ensure that all stakeholders are aligned and focused on the right priorities. I would recommend him to any brand or agency in need of a video expert.